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When integrating a bidding partner that requires their SDK, the following
symptoms indicate an improper integration:
The
Ad Manager report
shows significantly fewer ad requests to that partner than you expect.
The a3p parameter in any request after the first ad request is missing.
Follow this checklist to make sure your setup is correct:
In the Ad Manager UI:
Confirm that you have followed the specific partner's
integration guide
to configure third-party bidding demand.
Confirm that you have an ad unit mapping for each creative format.
For example, if you're setting up both native and banner, you need an ad
unit mapping for native and another for banner.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2024-12-21 UTC."],[[["Improper SDK integration with bidding partners can lead to low ad requests and missing `a3p` parameters in subsequent ad requests."],["Verify Ad Manager configurations, such as partner integration and ad unit mappings, to ensure proper setup."],["Ensure your app code is correctly set up by updating the manifest, matching ad unit IDs, initializing the SDK, and using the latest adapter and SDK versions."]]],[]]