AdFormatType

Enumerates Google Ads format types.

Note that this segmentation is available only for Video and Discovery campaigns. For assets, only video assets are supported.

Enums

UNSPECIFIED

No value has been specified.

UNKNOWN

Used for return value only. Represents value unknown in this version.

OTHER

Value assigned to formats (such as experimental formats) which don't support format segmentation in Video and Discovery campaigns.

Note that these formats may change categories in the future, for example if an experimental format is exposed or a new format is added. We strongly recommend to not rely on this field for long term decisions.

UNSEGMENTED

Value assigned for Video TrueView for Action campaigns statistics.

Note that statistics with this value may change categories in the future, for example if format segmentation support is added for new campaign types. We strongly recommend to not rely on this field for long term decisions.

INSTREAM_SKIPPABLE

Skippable in-stream ads.

INSTREAM_NON_SKIPPABLE

Non-skippable in-stream ads.

INFEED

In-feed YouTube or discovery image ads served on feed surfaces (e.g. Discover Feed, YouTube Home, etc.).

BUMPER

Short (<7 secs) in-stream non-skippable YouTube ads.

OUTSTREAM

Outstream ads.

MASTHEAD

Masthead ads.

AUDIO

Audio ads.

SHORTS

Vertical full-screen video or discovery image ad served on YouTube Shorts or BrandConnect ads served as organic YouTube Shorts.