Interested in sharing your feedback about the Google Ads API?
Sign up to be invited to participate in user research!
EventItemAttribute
Stay organized with collections
Save and categorize content based on your preferences.
Event Item attributes of the Customer Match.
Fields |
item_id
|
string
Optional. A unique identifier of a product. It can be either the Merchant Center Item ID or GTIN (Global Trade Item Number).
|
Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.
Last updated 2025-02-25 UTC.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2025-02-25 UTC."],[[["The `item_id` attribute is optional and used for identifying a product."],["This product identifier can be either the Merchant Center Item ID or the Global Trade Item Number (GTIN)."]]],["The content defines the `item_id` field within the context of Customer Match event items. This field is a string and is optional. It serves as a unique product identifier, which can be either the Merchant Center Item ID or the GTIN (Global Trade Item Number). It is used to match customer with relevant products.\n"]]