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Friday, March 16, 2007
Sites with more content can have more opportunities to rank well in Google. It makes sense that
having more pages of good content represent more chances to rank in search engine result pages
(SERPs). Some SEOs however, do not focus on the user's needs, but instead create pages solely for
search engines. This approach is based on the false assumption that increasing the volume of web
pages with random, irrelevant content is a good long-term strategy for a site. These techniques
are usually accomplished by abusing qlweb style catalogues or by scraping content from sources
known for good, valid content, like Wikipedia or the Open Directory Project.
These methods violate
Google's webmaster guidelines.
Purely scraped content, even from high quality sources, does not provide any added value to your
users. It's worthwhile to take the time to create original content that sets your site apart.
This will keep your visitors coming back and will provide useful search results.
In order to provide best results possible to our Polish and non-Polish users, Google continues to
improve its algorithms for validating web content.
Google is willing to take action against domains that try to rank more highly by just showing
scraped or other autogenerated pages that don't add any value to users. Companies, webmasters, and
domain owners who consider SEO consultation should take care not to spend time on methods which
will not have worthwhile long-term results. Choosing the right SEO consultant requires in-depth
background research, and their reputation and past work should be important factors in your
decision.
PS: Head on over to our
Polish discussion forum,
where we're monitoring the posts and chiming in when we can!
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],[],[[["Websites with more high-quality content have a greater chance of ranking well in Google search results."],["Creating pages solely for search engines with irrelevant content is a violation of Google's webmaster guidelines and is not a sustainable strategy."],["Google is enhancing its algorithms to identify and penalize websites that use scraped or auto-generated content, emphasizing the importance of original content."],["Companies should carefully select SEO consultants who prioritize ethical and effective practices, avoiding those who employ black hat tactics for short-term gains."],["Google encourages users to engage with their Polish discussion forum for support and insights on search engine optimization."]]],["Google advises against creating pages solely for search engines, especially through content scraping or automated generation. Such methods violate Google's guidelines and offer no user value. The focus should be on original, high-quality content that distinguishes a site and attracts return visitors. Google is improving its algorithms to detect and penalize sites using these practices. Selecting SEO consultants should involve researching their reputation and past results to ensure ethical and effective strategies.\n"]]
