Wednesday, August 18, 2010
Nobody likes to duplicate effort. Unfortunately, sometimes it's a fact of life. If you want to use
Google Analytics, you need
to add a JavaScript tracking code to your pages. When you're ready to verify ownership of your
site in other Google products (such as
Webmaster Tools),
you have to add a meta tag, HTML file or DNS record to your site. They're very similar tasks, but
also completely independent. Until today.
You can now use a Google Analytics JavaScript snippet to verify ownership of your website. If you already have Google Analytics set up, verifying ownership is as simple as clicking a button.
This only works with the newer asynchronous Analytics JavaScript, so if you haven't migrated yet, now is a great time. If you haven't set up Google Analytics or verified yet, go ahead and set up Google Analytics first, then come verify ownership of your site. It'll save you a little time—who doesn't like that? Just as with all of our other verification methods, the Google Analytics JavaScript needs to stay in place on your site, or your verification will expire. You also need to remain an administrator on the Google Analytics account associated with the JavaScript snippet.
Don't forget that once you've verified ownership, you can add other verified owners quickly and easily through the Verification Details page. There's no need for each owner to manually verify ownership. More effort and time saved!
We've also introduced an improved interface for verification. The new verification page gives you more information about each verification method. In some cases, we can now provide detailed instructions about how to complete verification with your specific domain registrar or provider. If your provider is included, there's no need to dig through their documentation to figure out how to add a verification DNS record—we'll walk you through it.
The time you save using these new verification features might not be enough to let you take up a new hobby, but we hope it makes the verification process a little bit more pleasant. As always, please visit the Webmaster Help Forum if you have any questions.