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Tuesday, January 07, 2014
To help jump-start your year and make metrics for your site more actionable, we've updated one of
the most popular features in
Webmaster Tools: data in
the
search queries
feature will no longer be rounded / bucketed. This change will become visible over the next few
days.
The search queries feature gives insights into the searches that have at least one page from your
website shown in the search results. It collects these "impressions" together with the times when
users visited your site—the "clicks"—and displays these for the last 90 days.
Before and after:
We hope this makes it easier for you to see the finer details of how users are finding your
website, and when they're clicking through. Should you have any questions, you can visit our
help forum.
Posted by
John Mueller, frequent
searcher and Webmaster Trends Analyst, Google Switzerland
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],[],[[["Google Webmaster Tools' search queries data is no longer rounded or bucketed, providing more granular insights into user search behavior."],["This update enables webmasters to see more detailed information about the search terms driving traffic to their websites and user click-through rates."],["The search queries feature in Webmaster Tools collects and displays website impressions and clicks from Google Search for the past 90 days."],["Webmasters can leverage this data to better understand how users are discovering their website and optimize content for improved search visibility."]]],[]]
