A reminder about manipulative or deceptive behavior
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Friday, July 12, 2013
Our quality guidelines
prohibit manipulative or deceptive behavior, and this stance has remained unchanged since the
guidelines were first published over a decade ago. Recently, we've seen some user complaints about
a deceptive technique which inserts new pages into users' browsing histories. When users click the
"back" button on their browser, they land on a new page that they've never visited before. Users
coming from a search results page may think that they're going back to their search results.
Instead, they're taken to a page that looks similar, but is actually entirely advertisements:
To protect our users, we may take action on, including removal of, sites which violate our quality
guidelines, including for inserting deceptive or manipulative pages into a user's browser history.
As always, if you believe your site has been impacted by a manual spam action and is no longer
violating our guidelines, you can let us know by
requesting reconsideration.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],[],[[["Google's quality guidelines prohibit manipulative or deceptive behavior, including inserting new pages into users' browsing histories."],["This deceptive technique redirects users from legitimate search results to pages filled with advertisements when they click the \"back\" button."],["Google may take action, including removal, on sites violating these guidelines by employing such deceptive practices."],["Site owners who believe their site was mistakenly impacted can request reconsideration."]]],[]]
